Bolt Threads

Letter To Stan

AKQA came to us to help produce a concept video for Bolt Threads, a company of world-class scientific and engineering talent currently producing man-made spider silk and exploring its various applications. The video documented Bolt Threads initiative to produce 50 spider silk ties, gifting the first to comic book legend Stan Lee. Through this, we captured the story of the CEO, Dan Widmaier’s hand written letter to Stan.

The story itself begins with Dan’s inspiration from Stan Lee’s creative vision, taking childhood fantasy and actualizing it into groundbreaking technological reality. Bolt Threads and AKQA collaborated on an initial creative treatment based on classic comic book movie storylines. This origin story style video paired the voice over of Widmaier’s letter to Stan with visuals of Bolt Thread’s high tech scientific facilities, cinematically documenting the process from scientists creating the silk all the way down to the industrial loom constructing the ties.

– Services Provided

Pre-Production

Cinematography

Production Crew

Where we're at.

In these uncertain and strange times, whatever brought you here, we just wanted to let you know that we are OK. No need to sugarcoat the realities of the situation, but at the very least there's some solace in the fact that we are all facing them together. Transforming a small business bootstrapped a little over 10 years ago with very little personal capital and zero outside investment to being the employer of 7 full-time employees and providing significant income to a large group of independent contractors in the Bay Area and beyond, here we are.

Doing our best to weather the storm, although unprecedented in scale and impact, we remain optimistic about our ability to make it through. We feel genuinely privileged to be operating a business still able to keep its workforce employed and set up to adapt our offerings to a necessary virtual and socially distanced working environment. Here's a breakdown of the services we are currently able to provide;

Pre-Production

We understand the economic challenges and uncertainties are placing many businesses large and small in a place where media strategies or future content creation is uncertain. However, if you have a need that you still want to discuss with us we are fully capable to discuss any future projects to help with cost assessment, strategy, and production planning.

Beyond that we are fully operational to provide any project related services in the following areas; overall creative direction, copywriting/scriptwriting, storyboarding for non live-action productions, voice over talent scouting/hiring, tele-recorded interview scheduling/recording, strategies for implementation of user generated content/footage, and sourcing of stock/found/archival footage.

Production

For the time being all productions would need to shift to be focused on the following; illustration/vector asset creation for full 2d animation projects, usage of existing/stock/found/archival/user generated footage, or motion graphic elements alongside video footage.

Post Production

We are capable of handling all our normal post production offerings which include the following; editing, 2d animation, motion graphics, VFX, color grading, audio mixing, custom sound design/scoring, and music track sourcing/licensing.

Thank you. Please take care of yourself and your community.

WEREHAUS